Building a successful digital marketing campaign is challenging. While creating the right content is essential, showing it to the right audience can significantly increase your advertisement’s efficiency. Geo-targeting gives you more control over who gets to see your ads, allowing you to get the most out of your digital marketing efforts. In this article, we’ll …
How to Enhance Your Marketing Campaigns with Geo-targeting Read More »
Whether you are an affiliate marketers or a direct advertiser, chances are that you have thought about the conversion rate of your ads content. In essence, conversion is the most important factor of your content strategy and is a direct indicator of how many people engaged with your service in the end. However, creating such ads …
How to Create Ads Content That Does Not Kill Conversion? Read More »
Testing campaigns is instrumental to not only growing business revenue but also to making your advertising performance last long. But some marketers wish they could spend as little as $5 on a test. Seems reasonable, right? Do you remember the first iPhone? It redefined the mobile phone market and defined the ‘smartphone’ as we know …
Why a $5 budget is not enough to test a campaign? Read More »
In 2016, mobile internet usage surpassed desktop traffic. Many called this event the biggest shift since the creation of the digital playground known as the internet. But, to many affiliates, this change only created a bunch of questions and made it harder to master either of the two formats. Yes, there are MANY differences between mobile and …
Desktop vs. Mobile Traffic: What All Affiliates Need to Know Read More »
Effective traffic monetization is the problem that almost every mobile site or application owner faces at one time or another. In this case, we will talk about the publishers that use automated platforms and have all the controls over the choice of ad formats displayed on their website or in an app. Often publishers choose …
How to choose the right AD format for Mobile Monetization Read More »
How to market your mobile app? When it comes to marketing your new app, a lot can be done. And this can confuse you about where to start from. Let’s broadly categorize mobile app marketing as Paid media and Organic media. As the name suggests, paid media is the sessions, new users, and retention you receive …